Introducing the iPhone Duo
On September 9, 2026, Apple revealed its first foldable smartphone, the iPhone Duo, with a starting price of $2,000 for the base model featuring 256GB of storage. The device is set to hit the market no earlier than October 2026, arriving after the typical September release window for the iPhone 18 Pro and iPhone 18 Pro Max. Prices for premium iPhone Duo configurations could reach up to $3,000, making it more expensive than entry-level foldable phones from competitors, yet still more affordable than their Ultra flagship models.
Key Features of the iPhone Duo
One standout feature of the iPhone Duo is its compatibility with the Apple Pencil, opening up new creative and productivity possibilities for users. The phone will be available in two colors: white and deep blue, offering buyers a choice that suits their style. Industry experts had previously estimated the price range to be between $2,200 and $2,500, but Apple’s final pricing exceeded these forecasts.
Information about the new foldable iPhone came from Bloomberg’s lead analyst Mark Gurman, who emphasized that the iPhone Duo marks a significant milestone in Apple’s product evolution. Despite its higher price point compared to some rivals, the device is expected to hold a strong position in the market thanks to rapid technological advancements. The iPhone Duo is anticipated to generate considerable consumer interest upon release.
“The announcement of the iPhone Duo highlights Apple’s commitment to maintaining its smartphone market leadership by integrating innovative features into its lineup.” — Mark Gurman, Bloomberg
With features like foldable displays and Apple Pencil support, Apple aims to attract users seeking versatile and multifunctional devices. Though the premium price may deter some buyers, the strong brand loyalty and demand for cutting-edge technology are likely to secure a dedicated audience among Apple enthusiasts and tech-savvy consumers.
As Apple prepares to launch the iPhone Duo, excitement is also building around the upcoming refreshed iPhone 18 Pro models, which are set to debut in the fall of 2026. This simultaneous release underscores Apple's strategy to reinforce its dominance in the smartphone market with innovative designs and enhanced features.