Apple Unveils Its Latest Devices
On September 9, 2026, Apple revealed its newest lineup, featuring the iPhone 18 Pro, iPhone 18 Pro Max, iPhone Duo, Apple Watch Series 12, Apple Watch Ultra 4, and AirPods 5. Ukrainian customers will be able to place official preorders for the iPhone 18 Pro, iPhone 18 Pro Max, Apple Watch Series 12, Apple Watch Ultra 4, and AirPods 5 starting September 18, 2026, with sales beginning on September 25, 2026. The iPhone Duo is expected to arrive in Ukraine toward late October or early November 2026.
Availability and Pricing Details
Global preorders for the iPhone Duo will commence on October 16, 2026, with sales launching in over 70 countries from October 23, 2026. An additional 28 markets will join on October 30, 2026, although Ukraine is not included in the initial rollout for the iPhone Duo.
In the United States, the starting prices for the new models are as follows:
- iPhone 18 Pro starting at $1199 (~53,429 UAH)
- iPhone 18 Pro Max starting at $1299 (~57,886 UAH)
- iPhone Duo starting at $1999 (~89,079 UAH)
- Apple Watch Series 12 from $399 (~17,780 UAH)
- Apple Watch Ultra 4 from $799 (~35,605 UAH)
- AirPods 5 priced at $129 (~5,748 UAH)
- Wireless charging case version at $149 (~6,640 UAH)
On the unofficial Ukrainian market, the black iPhone 18 Pro 256GB is offered between 72,999 and 98,560 UAH, while the iPhone 18 Pro Max 256GB ranges from 78,999 to 106,176 UAH. The iPhone Duo 256GB in Night Sky color is priced between 111,999 and 124,999 UAH. One such retailer lists the following prices:
- iPhone 18 Pro 256GB — 75,999 UAH
- 512GB — 88,999 UAH
- 1TB — 114,999 UAH
- 2TB — 154,499 UAH
- iPhone 18 Pro Max 256GB — 83,999 UAH
- 512GB — 96,999 UAH
- 1TB — 122,999 UAH
- 2TB — 161,999 UAH
- iPhone Duo 256GB — 119,999 UAH
- 512GB — 132,999 UAH
- 1TB — 159,999 UAH
- 2TB — 198,999 UAH
Another unofficial online store offers slightly different pricing:
- iPhone 18 Pro 256GB — 74,999 UAH
- 512GB — 85,999 UAH
- 1TB — 108,999 UAH
- 2TB — 149,999 UAH
- iPhone 18 Pro Max 256GB — 80,999 UAH
- 512GB — 91,999 UAH
- 1TB — 114,999 UAH
- 2TB — 146,999 UAH
- iPhone Duo 256GB — 124,999 UAH
- 512GB — 134,999 UAH
- 1TB — 156,999 UAH
- 2TB — 187,999 UAH
Price differences between these unofficial sellers can reach up to 15,000 UAH for higher-capacity models.
Authorized Apple resellers in Ukraine, as reported by ASBIS-UKRAINE, include iSpace, Comfy, Allo, Foxtrot, Citrus, Rozetka, MOYO, KTC, Cybernetics, Brain, Epicenter, TTT, Vodafone, Kyivstar, Lifecell, and ITbox. Official preorders for the iPhone 18 Pro and Pro Max in Ukraine are expected to begin on September 18, 2026, the Friday following September 10, 2026.
The launch of Apple’s new devices reaffirms the company’s commitment to delivering innovative products that capture consumer interest. — ASBIS-UKRAINE
Apple’s latest releases continue to shape the global tech landscape, and Ukraine’s inclusion in the preorder schedule underscores the brand’s expanding presence in Eastern Europe.
As anticipation builds for the official release of the iPhone Duo in Ukraine, it's essential to explore its innovative features. This foldable device, equipped with the powerful A20 Pro chip and support for Apple Pencil, promises to redefine user experience. For a closer look at what makes this model stand out, check out our detailed coverage of the first foldable iPhone Duo.