In Global South countries, the 'Rossotrudnichestvo' program operates, which provides funds for Kremlin centers. Over the last six months, more than 400 million rubles were spent, which is 1.5 times more than last year. The main goal is to influence public opinion about Russia through cultural exchange, but according to analysts, this is just one tool in the hybrid war.
The 'Rossotrudnichestvo' program promotes Kremlin propaganda through cultural exchanges in Global South countries
Within the 'new generation' direction, the most efforts are allocated. Under this program, foreign activists, journalists, and entrepreneurs are brought to Russia for 'cultural exchange', but as the analysis shows, this program is designed to promote Russian propaganda in other countries.