In Ukraine, the top five cereal brands that achieved the highest results in the Ukrainian Business Award 2026 rankings have been identified. The first place was taken by 'Skvyryanka' with 100%, the second was 'Kozub' with 65.6%, and the third was 'Zernovita' with 43.1%. Earlier, experts also identified the leaders among grain producers. This is reported by Ukrainian Business Award.
During the ranking formation, the assortment, variety of cereals, financial results, work experience, search popularity, customer reviews, digital presence, packaging options, and expert evaluation were taken into account. The rating reflects the overall competitive position of brands rather than the results of laboratory research of specific products.
1. Skvyryanka – 100%
'Skvyryanka' became the undisputed leader with a score of 23.90 points. The brand has the largest product line among participants – 27 SKUs and eight types of cereals. Its main advantage is the combination of a wide assortment with a long history: UBA indicates 95 years of operation. Revenue increased from 522.8 million UAH in 2023 to 712.4 million UAH in 2025. The brand also received the maximum 10 points for customer experience.
2. Kozub – 65.6%
'Kozub' scored 15.68 points. In the assortment, UBA counted 16 product positions, five types of cereals, and four packaging formats. The strong point was financial dynamics: revenue increased from 139.1 million to 216.6 million UAH over three years, with the last growth of 24.82%. 'Kozub' also received the highest expert evaluation among all participants – 8.9 points.
3. Zernovita – 43.1%
'Zernovita' took the third place with 10.31 points. The brand is represented by four SKUs and four types of cereals and has been in the market for 25 years. Its notable advantage is customer reviews: the UBA score is 34.06 points – the best result among rating participants. The brand's website also collected about 5.7 thousand visits per month, and the expert evaluation reached 8.6 points.
4. EKOR – 39.9%
EKOR received 9.54 points and fourth place. The brand offers six SKUs and three types of cereals but stands out with the highest number of packaging formats – six. Revenue increased from 80.3 million UAH in 2023 to 99 million UAH in 2025. The brand received the maximum 10 points for customer experience and nine for website effectiveness. EKOR also ranked in the top 5 producers of packaged grains, where it took second place.
5. Sto Pudiv – 36.7%
'Sto Pudiv' closed the top five with a score of 8.77 points. UBA counted 12 product positions for the brand, six types of cereals, and five packaging options. Among the advantages – nine points for the website, nine for customer experience, and eight for social media activity. The review score is 17.42 points, which is the third result in the ranking. The brand has been in the market for 20 years.
The results show a significant lead for the winner: 'Skvyryanka' received 100%, 'Kozub' – 65.6%, 'Zernovita' – 43.1%, EKOR – 39.9%, and 'Sto Pudiv' – 36.7%. Earlier, Inkorr also published the ranking of ice cream brands in Ukraine in 2026.