Recent research shows that Generation Z, or 'zoomers', are changing the perception of corporate culture. They prefer development and financial stability over sacrificing personal life for career advancement. This new approach is known as 'career minimalism', where work is seen merely as a means to earn money, while true passion is realized outside of working hours.
A Generation That Loves Side Jobs
According to statistics, 57% of 'zoomers' have a side job. This allows them to express themselves in creativity, entrepreneurship, or activism, going beyond their primary place of employment. Side jobs are an opportunity to realize passion projects that cannot be implemented in their main field of work.
New Views on Career and Management
Members of Generation Z are not seeking managerial positions for the sake of status, they are more interested in opportunities for personal growth in such positions. Their mentality is reflected in corporate culture, where they support flexible work schedules, mentoring programs and reject the standard 'nine-to-five' workday. Moreover, 'zoomers' often involve their parents in job interviews to emphasize their confidence and approach to work.