Ukrainian Media Outlet Rubryka to Host Solutions Journalism Workshop at b° future festival in Bonn
Workshop: 'Solutions Journalism vs. Short Attention Spans: Who Wins?'
According to Рубрика — Суспільство: On October 3, 2026, in Bonn, Germany, a workshop titled 'Solutions Journalism vs. Short Attention Spans: Who Wins?' will take place as part of the international b° future festival, running from October 1 to 3, 2026. The session will be held from 10:00 AM to 12:00 PM at Haus der Bildung, located at Mülheimer Pl. 1. Leading the workshop will be Anastasiia Rudenko, CEO of the Ukrainian media outlet Rubryka, alongside Marina Smagina, the publication’s managing editor.
About b° future festival
The b° future festival is a prominent European event dedicated to journalism and constructive dialogue, organized by the nonprofit Bonn Institute. This year’s edition carries the theme 'Volume down. Dialogue up.' and combines a professional conference for media experts with public events open to all. Key subjects addressed during the festival include:
- media trust
- audience needs
- innovative formats
- polarization
- disinformation
- war
- climate crisis
- solutions journalism
Anastasiia Rudenko emphasized: 'During the war, it became clear that people need more than just awareness of problems. They want to know what can be done, what solutions already exist, and what truly works.'
Notably, Rubryka is participating in the b° future festival for the third time. Amid the ongoing conflict, the editorial team has been experimenting with short-form content such as Reels, Shorts, carousels, and visual explainers. These adaptations respond to shifting consumption habits caused by power outages, unstable connectivity, and air raid alerts.
Marina Smagina added: 'Short formats don’t mean superficial coverage. For our newsroom, it’s a new professional challenge: to identify the core of a story and convey it effectively in 30 seconds, five slides, or a single explainer video, ensuring the audience gains real understanding.'
The workshop will be conducted in English. Organizers anticipate active participation from media professionals eager to exchange insights on solutions journalism.
This workshop highlights the necessity for journalism to evolve amid contemporary challenges, particularly the changing ways people consume information during wartime. Focusing on solutions journalism reflects a commitment not merely to report problems but to offer audiences actionable answers and meaningful content. Such an approach can strengthen trust in media and enhance communication effectiveness in today’s rapidly shifting information landscape.
As Rubryka continues to adapt to the challenges of modern journalism, their recent updates to participation guidelines for community-focused initiatives highlight the importance of collaboration among NGOs and volunteers. This evolution not only reflects the changing landscape of media consumption but also emphasizes the necessity for effective engagement in addressing societal issues. For more insights on how Rubryka is enhancing its community support, check out their latest changes here.
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