Unified Fundraising Drive Supports Ukraine's Armed Forces
In 2025, the 'Unified Collection' initiative raised one billion hryvnias to support Ukraine's Armed Forces. Of this total, between 310 and 320 million hryvnias came from abroad, including approximately €1.2 million gathered through the 'A Gift for Putin' campaign. Serhiy Prytula, the foundation's founder, reported that his organization recorded a 33% increase in donations for 2025 compared to the previous year. This sustained financial support is crucial for Ukraine's defense against the ongoing full-scale invasion.
A Shift in Donation Sources
Analyzing the donation structure, Prytula noted that in 2023, 85% of contributions came from individuals and 15% from businesses. However, by 2025, this balance had shifted, with 80% of collected funds now coming from corporate donors. Serhiy Prytula emphasized the importance of diversifying funding sources, which is a common strategy for non-profits during prolonged crises.
'This is why the share of resources we accumulate outside of Ukraine has grown.' Serhiy Prytula
On January 14, 2026, Ukrainian President Volodymyr Zelenskyy met with Serhiy Prytula, during which the president thanked Prytula and his foundation for the aid provided to the Armed Forces. This initiative and fundraising effort highlight the critical role of supporting the military under current conditions and the active engagement of the international community.
The fundraising for Ukraine's Armed Forces through the 'Unified Collection' demonstrates the growing role of both individuals and corporations in financing military needs. The change in donation structure points to increased business sector involvement, which may reflect a rise in corporate social responsibility during wartime. The participation of international donors further underscores the importance of global support for Ukraine in its fight for independence and territorial integrity.