In 2026, the interest of Ukrainians in buying housing remains consistently high, despite the war, economic uncertainty, and security risks. More and more citizens are trying to find a balance between the expectation of stabilization and the desire to purchase real estate before a possible price increase. Visit Ukraine reports.
According to a survey by the OLX Real Estate platform, 54% of Ukrainians plan to buy housing in 2026 or within the next five years. More than 20% of respondents are willing to do this earlier to anticipate potential price increases in the market.
Buying housing in 2026: plans and motivation of Ukrainians
Directly in 2026, 23% of respondents plan to purchase real estate, while another 31% are considering buying within the next five years. At the same time, 46% currently have no such intentions.
The main reasons for buying housing:
- improvement of living conditions – 43%
- relocation or change of family status – 22%
- investment and saving funds – 19%
- availability of mortgage programs – 19%
- business development – 5%
Real estate market in Ukraine: budgets, regions, and types of housing
Financial capabilities remain a key factor. Up to 30 thousand dollars for buying housing is allocated by 42% of Ukrainians, while another 39% are focused on a budget of 30-60 thousand dollars. A sum of 60-150 thousand dollars is considered by 15%, and only 4% – for more expensive properties.
Funding sources:
- own funds – 31%
- loans and mortgages – 32%
- state program eOselya – 31%
- other loan products – 6%
93% of respondents plan to buy residential real estate. The secondary market remains the most popular, chosen by 48% of respondents. Newly constructed buildings that have been put into operation interest 18%, and another 7% are willing to invest at the construction stage.
The regions where housing is planned to be purchased most often are:
- Kyiv region – 35%
- Lviv – 14%
- Odesa – 10%
- Ivano-Frankivsk – 9%
- Dnipropetrovsk – 9%
The key factors in decision-making remain income stability, price levels, and the security situation. At the same time, 23% of Ukrainians plan to buy housing earlier specifically due to the risk of price increases.
Earlier we wrote, what risks Ukrainians face in the primary and secondary real estate markets in 2026.