Large Ukrainian brands received the 'Klizma': why activists criticize Rozetka and others

Ukrainian networks received 'Klizma' for using the Russian language. Activists believe that everyone in Ukraine understands Ukrainian, so the Russian version of websites is unnecessary and harmful. This view is supported by Ukrainian writer and educator Larysa Nitsoya.

Yesterday, language activists conducted an inspection of Ukrainian websites and noted those that continue to use the Russian language. They created 'Klizma' for them – a kind of 'award' for remaining on the side of the aggressor.

'The question is, who needs the Russian version of the website? Is there anyone in Ukraine who does not understand the Ukrainian language? They may not use it, but everyone understands it,' activists point out.

Among the websites that received 'Klizma' are Rozetka, Apteka 911, Sushiya, Aromacava, Techno Yizhak, Luxoptika, and others.

'The Russian version of the website is unnecessary and harmful for Ukraine. Everyone understands Ukrainian, and no one needs the Moscow language,' language activists emphasize.

After patrolling, activists honored the fallen defenders of Ukraine with a moment of silence.

Statistics on violations of language legislation in Ukraine

During the first three quarters of 2025, Ukrainians submitted 2227 complaints about violations of language legislation, which is 27% more than the previous year. The most violations were found in the areas of online stores, advertising, and services. Complaints were also received for violations in education, culture, and healthcare.